Order Now
Menu
  Back to all posts Business Essays

Analysis of mobile internet

by Expert Lilliana | 21 Sep 2017

In this article, Verkasalo investigated the different measures of cellular phone internet usage of early adopters. He aimed to determine several ways that can measure internet diffusion among mobile phone users. Author conducted a longitudinal study in Finland in 2005 and 2006. The research design combined qualitative and quantitative studies. Handset research was used and combined with Internet surveys and mobile-based pop-up questionnaires. The following metrics were used to measure mobile internet usage: "Absolute packet data volume per month per user, Share of panelists using handset browser, and Share of internet communication actions to all communication actions" (p. 75). The sampling strategy was purposive sampling, wherein recruitment SMS messages were sent arbitrarily to consumers who owned Nokia S60 smartphone devices.

Need essay sample on

"Analysis of mobile internet" topic?

We will write a custom essay sample specifically for you

Proceed

Customers of the three big network providers, Elisa, TeliaSonera, DNA Finland, were targeted by the research. A total of 1195 people participated (500 in 2005 and 695 in 2006). Findings showed that mobile internet communication service usage stands for a small percentage of total mobile communications. There was no marked increase in internet usage from 2005 to 2006. Author also discussed three kinds of metrics: metrics that present the development of open mobile software platforms and network edge advances; metrics that measure absolute usage and functional computation of packet data traffic; and evaluations of cellular and internet services suggested that mobile service was seen more as a substitute for cellular communication.

Author concluded that these factors impact the use of internet for mobile phone users: regulation, changes in the mobile business ecosystems, technical development and end-user behaviour. Finnish customers seemed to be dedicated to legacy services that operators promote through bundling services. The pricing of SMS and calls were also more competitive than internet usage services. The strengths of the study are the uses of different data collection methodologies, the perceived accuracy of handset-based research, and importance of panel studies to establishing internet usage trends. The weaknesses of the study are limited sampling, especially to early adopters, and lack of generalisability of findings.

Annotated bibliography

  • Verkasalo, H. (2009). Analysis of mobile internet usage among early-adopters. info, 11 (4), 64-82.
Learn more:
Blue Whale Moving Company International Business Privacy Issues

Do You need a paper on this topic?

Order Your Essay
Writer avatar

Dennoh-Writer

№20 In global rating

121

finished papers

78

customer reviews

100%

success rate

Writer avatar

Dr. Mart (Ph.D.)

№9 In global rating

312

finished papers

229

customer reviews

96%

success rate

Writer avatar

Professor-Yvonne

№14 In global rating

237

finished papers

148

customer reviews

95%

success rate

Writer avatar

Prof Ernest (PhD)

№5 In global rating

219

finished papers

148

customer reviews

100%

success rate

Writer avatar

Love Writer

№12 In global rating

255

finished papers

168

customer reviews

98%

success rate

Writer avatar

Prof. Excellence

№13 In global rating

269

finished papers

157

customer reviews

99%

success rate

Writer avatar

Dr. Fabby

№7 In global rating

115

finished papers

66

customer reviews

100%

success rate

Writer avatar

Prof_Anderson

№10 In global rating

94

finished papers

44

customer reviews

96%

success rate

Writer avatar

Prof. Josh

№2 In global rating

118

finished papers

62

customer reviews

100%

success rate

Writer avatar

ProfoundWriter

№11 In global rating

205

finished papers

133

customer reviews

100%

success rate

Order your paper now!

I need
My email
By clicking “Continue”, you agree to our terms of service and privacy policy. We’ll occasionally send you promo and account related emails.

EssayLab Reviews

  • Jason (student)

    I asked Essay Lab to write an essay for me and received paper the next day after I ordered it! Thank you!

  • Kimberly (student)

    Awesome WORK! If I ever need to write my essay – I will use only EssayLab!

  • Matt (student)

    These people are lifesavers! Just ask – “write me an essay” and they will start right away!

Support contacts

[email protected]